Scope
The present Code of Conduct concerns advertising of, and information on, medicinal products in the widest sense of the words, viz. not only orally, in writing, disseminated with the aid of audio-visual methods, via exhibitions, conferences and symposiums, but also in any other way.
The present Code of Conduct lays down standards for activities to ensure responsible interactions between authorisation holders and healthcare professionals, professional carers, patient organisations and other interested parties who directly or indirectly may influence the prescription, supply and/or use of medicinal products. This could include providing general information on medicinal products, offering hospitality at meetings or manifestations, granting or requesting bonuses or pecuniary advantages or benefits in kind, providing samples of medicinal products and market research regarding authorised medicinal products.
In practical: not allowed:
- Advertising and marketing of medicinal products (online, print, video, exhibition materials)
- Scientific or product information provided to participants
- Product displays within your booth
- Order food and/or drinks for visitors in your booth
- Distributing food or drinks to participants
- Distributing Gifts with no relation to practical healthcare
It covers any activity that may directly or indirectly influence the prescribing, dispensing, or use of medicinal products, through communication, interaction, or provision of benefits.
